Life Insurance or Love Insurance? Protect Your Family

Raising a Family

A major reason people buy life insurance is because they love someone and want to provide for their financial security. Life insurance is love insurance is a slogan of the Insure Your Love campaign coordinated by Life Happens.

Life Happens is a nonprofit organization dedicated to getting Americans to address their personal financial security with insurance products such as; life insurance, disability and long-term care insurance. Formed in 1994 as the Life Foundation by seven leading insurance producer organizations, Life happens thrives to educate the public about insurance planning topics.

The month of February, which is considered the month of love with Valentine’s Day, is an excellent month for individuals to review their life insurance needs to provide the financial security to their loved ones. Individuals give their loved ones a variety of tangible gifts on Valentine’s Day but the most cherished give may be the following piece describing permanent life insurance titled “I Am A Life Insurance Policy”, whose original author is unknown.

I Am A Life Insurance Policy

I am a piece of paper, a drop of ink and a few pennies of premium.

I am a promise to pay.

I help people see visions, dream dreams, and achieve economic immortality.

I am education for the children.

I am savings.

I am property that increases in value from year to year.

I lend money when you need it most, with no questions asked.

I pay off mortgages, so that the family can remain together in their own homes.

I assure people the daring to live and the moral right to die.

I create money where none existed before.

I am the great emancipator from want.

I guarantee the continuity of business.

I conserve the employer’s investment.

I am tangible evidence that a man is a good husband and father, and a woman a good wife and mother.

I am a declaration of financial independence and economic freedom.

I am the difference between an old man or woman and an elderly gentleman or lady.

I provide cash if illness, injury, old age, or death cuts off the breadwinner’s income.

I am the only thing that you can buy on the installment plan that your family doesn’t have to finish paying for.

I am protected by laws that prevent creditors from accessing the money I give to your loved ones.

I bring dignity, peace of mind and security to your family.

I supply investment capital that makes the wheels turn and the motors hum.

I guarantee the financial ability to have happy holidays and the laughter of children – even though father or mother is not there.

I am the guardian angel of the home.

I am life insurance.

Remember, tangible gifts are replaceable but your loved ones are not!

About the author: Ken Buccico holds a LUTC designation and has been in the life insurance business for 39 years. His wealth of experience empowers clients to make best possible decision regarding a life insurance policy. To explore the best  life insurance option, contact Ken at 1-800-651-1953 or